June 26, 2012

Nike: Jordan Trunner Dominate

Nike_Dominate_Illustration01_800px
Last fall I started working with Nike to illustrate a series of comic-book-type cityscapes designed to be staging backdrops for large-format displays for the just released Jordan 'Dominate Training' campaign, featuring photos of Chris Paul.

The sketches emphasized familiar, but not-quite-recognizable, cityscapes and alleyways, balancing dark corners and highlights to show early morning light. The left top and bottom sketches were selected, with some adjustments, and the addition of a basketball court.
Nike_Dominate_Sketches_800px
Nike_Dominate_InkDetails_800px
Here are a couple of the details from the finished line drawings (developed at 1200 dpi for the sake of enlargement) and below are the layouts from the Nike design team and some shots of the finished displays. Much thanks to David Frank and the whole team at Nike for the great collaboration.
Nike_Dominate_Illustration02_800px
Nike_Dominate_Display01+02_800px
Nike_Dominate_Display03_800px

2 comments:

Barker Marine said...
This comment has been removed by a blog administrator.
Arno said...

Last fall I started working with Nike to illustrate a series of ... nkjordan.blogspot.de